You are right Swarfy.
It is an E3AR, for Matchless / AJS singles mostly and is NOT a good choice and nor is it a good version of the 3" Lucas genre. I hate playing with them.
The brush end bearing outer race is held in a fragile bakelite cover which makes them horrible to rebuild - and that version was replaced by the much better E3N for the AMC bikes early on, in the '50s. The N had a proper bearing in the brush holder end but is still short and not 'right' for an A.
You can tell a Long dynamo by the fact it has 2 big screws on the body for a larger field coil pole piece as Mr S says - at a glance..
The only thing 'right' about that one is the taper on the armature, maybe!
For a review of the various Lucas 3" dynamos, the Lucas files are best - you can see some of them here, among other places of course -
http://www.brightsparkmagnetos.com/library/Parts%20lists/Lucas%20motor%20cycle%20parts%201936-57/E01-11,15%20Dynamos%20and%20supersession%20chart.pdfand for what goes on what bike (up to 1957 at least) you can see the 'Equipment by Machine List' here -
http://www.brightsparkmagnetos.com/library/Parts%20lists/Lucas%20motor%20cycle%20parts%201936-57/A03-34%20Equipment%20specification%20by%20machine.pdfBear in mind when sourcing Lucas 3" jobbies that:
Any can run either direction - easy
Any can run Pos or Neg earth - easy
All Long - E3Ls - can run at 12v using original parts, OR have modern replacement armatures and field coils designed to operate at 12v fitted at fair prices. On which, CheeserBeesa is your man, from on here, if you need to talk to someone.
Some Short - E3HM, E3N etc - ones are 'semi-OK' at 12v with LED lights, but I only use them on my own bikes - so it's 'all my fault' if they fry themselves to a crisp. Much better at 6v. I have one bike running 12v on a shortie with LEDs at the mo, but it's all a wing, a prayer, touching wood with fingers and toes crossed to see what happens next. (Thing is, no-one really WANTS the short jobs unless their bike won't accept the L version, which some singles won't owing to mounting hassles, so I had a few lying around with new guts in which I am gradually abusing my way through!)
Bear in mind also that the BEARING RETAINER plates on the drive ends of dyns differ according to fixture. Beesa twins need the right sort, along with the tapered armature. Magdynamos use another verison, etc etc, but all based on the same Lucas Parts Bin for the main guts. The Parts Lists, however horrible to read, are your friend.
In ALL cases, get a decent Voltage Regulator to minimise risk of chip-pan type fry-ups . . . the DVR2 job referred to here often remains the best in many folks' opinion including mine.
________________
I think we must assume 'you have made you better' Poppy? Hope so!